WTAMU Vice President of Branding and Chief Marketing Officer

West Texas A&M University has placed  Doctor De’Arno De’Armond in the role of Associate Vice-President of Branding and Chief Marketing Officer.

De’Armond will take over the position on Monday, April 8th.

He has served as associate dean of the WT Graduate School and Research and as the Paul Engler Professor of Business.

The newly titled role was previously held by Kelly Carper Polden, who now serves as WT’s director of corporate and foundation relations.

 De’Armond is a WT graduate who earned a bachelor’s degree in marketing and an MBA from the university. He then received a Ph.D. in personal financial planning from Texas Tech University.

He sees his role as strengthening the school’s brand identity, efficiently managing resources, and ensuring that the University remains a pioneering leader in higher education,