First Exclusive Streaming NFL Game Draws Viewers
December 29, 2020 10:45AM CST
Low angle view of college style football on a yard line of a football field under stadium lights
The ratings are looking good for the first NFL game to air exclusively on a streaming service.
Saturday’s matchup between the San Francisco 49ers and the Arizona Cardinals brought in four-point-eight million viewers on Amazon Prime, Twitch and other mobile platforms.
The Hollywood Reporter says that combined with local marker television coverage, the game pulled in five-point-nine million viewers.
The four games that aired on the NFL Network this year drew an average of five-point-six million viewers.
The report notes that Amazon is in the running to pick up the NFL’s Thursday primetime package from Fox and the NFL Network.
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